Skip to content

Latest commit

 

History

History
41 lines (35 loc) · 2.64 KB

corporate-sponsoring.md

File metadata and controls

41 lines (35 loc) · 2.64 KB

Monetization via Corporate Sonsoring

Voluntary contributions made from companies to individual maintainers, contributors, or OSS projects. Often these are one-time sponsorings, but recurring payments in form of quasi-salaries are becoming more common.

Requires:

  • Setup of a company-grade payment mechanism (hosted or self-build)
  • Description of one or more donation tiers
  • Recurring "marketing activites" to motivate companies to sponsor
  • Recurring communication with sponsors

Variants & Options:

  • Single Sponsoring: One-time contribution
  • Recurring Sponsoring: Monthly recurring contributions
  • Tiered Sponsoring Levels: Offering of mentions (on Twitter, etc.), talks, seminars, etc. for higher or recurring donations

Platforms

Evaluation

Characteristics Value Note
Effort to set-up Days Companies might need more documentation than for donations
Effort to maintain Medium Companies are more likely to inject new money
Cost to set-up None
Cost to maintain None
One-time Income Medium Few sponsors will pay more than a yearly salary (due to fund size and high competition (too many projects to feed))
Recurring Income Medium Few sponsors will pay recurring salary-like sponsorings (probably capped with yearly fund)
Income Predictability Medium Monthly to yearly reminders to sponsor necessary; Sponsors are more loyal but if one big sponsor goes it causes higher instability
Full income Threshold 10+
Recipient C
Additional Work Low Might require documentation, PR work, etc.
Visibility Low Better for essential but underfunded OSS with problems
Necessity to pay Low Completely voluntary; Better for essential OSS
Entry Threshold Medium Requires charitable entity or company-level consideration of taxes, etc.
Countervalue Work Can range from unrestricted use of money to development of specific features
Scalability Low Scales with the number of companies (but probably capped at salary level)
Effort for marketing Medium Companies often seek out OSS on their own (essential to their products)
Competitors None
Software types All